Seven Ways of Misunderstanding Interactive Art

Real interactivity is always related to the idea of the “interpersonal”, something happening
between human beings. Interactive art, however, is “intra active”, creating a monologic loop
between the user and his/her self-representations, mediated by technology. The artwork
serves merely as a mirror. “Interactive art” is the ultimate triumph of the “aesthetics of
narcissism”.
I find it interesting that Erkki Huhtamo compared interactive art to Rosalind Krauss’s Aesthetics of Narcissism. When interacting with a piece, an output is generated. Perhaps our receptors are rewarded when we are able to generate an output as if we accomplished something.
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